Is the Cleaning Franchise Industry Resilient?

Anyone considering starting their own business wants to ensure they’re entering an industry that will see success and overcome the challenges of a changing economy. There will always be a gamble, of course, as entrepreneurship will be a journey of highs and lows.

Finding a career that brings flexibility, freedom, and financial security seems as though it’s a lofty goal. However, the cleaning franchise industry is a strong contender as a viable opportunity for anyone that wants to run a business.

Higher Level of Stability

Franchise Brokers Association says, “Due to the COVID-19 pandemic, right now the most viable option for those still looking to purchase a franchise is to choose one that’s considered an essential business.”

Cleaning is an essential business. Regardless of current events, it’s always been critical for a thriving business to maintain clean operations for the health and wellbeing of both employees and customers.

Research from FRANdata outlines the hospitality and restaurant industries as having hit the highest number of franchises closed, most jobs lost, and the largest loss in sales ($73.7 billion). Coming in second, although with far smaller numbers, the personal services industry saw a $35.5 billion reduction in sales.

According to Franchise Times, overall sales in the cleaning industry grew 5.9 percent. The Cleaning Authority Franchising brought in $288 million in sales, marking a strong 14.6 percent growth in 2019.

Established Brand Name

The surge in the cleaning industry growth brought a competitive ranking in Entrepreneur magazine’s Franchise 500® for us. Our franchise ranked #214 among the best franchisors for growth, financial strength, and brand recognition in 2020.

As the year went on and our passionate franchisees kept their businesses steady throughout the pandemic, our brand ranks at an ever-impressive #289.

Entering into business with a well-known brand offers benefits that you can’t find starting on your own. Someone who decides to run a franchise with a company or products that people already trust helps create a strong sense of credibility. It’s essentially built-in marketing.

Proven System & Technology

Having seamless processes that work exceedingly well for your specific needs is key to standing the test of time. Our network has over 30 years of scaled success with:

• Detailed and documented cleaning operating procedures
• Adaptable practices for market changes
• Support from top-performing franchise owners
• Expert insight from customer acquisition specialists and technology staff
• HR tools for recruiting, hiring, training, and developing employees
• Programs for customer retention
• Advanced marketing campaign efforts
• Communication enhancements with mobile application option
• Business tracking software for optimal efficiency

With all of these components time-tested and well established, it makes sense that a franchise such as The Cleaning Authority Franchising can set franchisors up for success and provide resources for adapting as the market changes.

Dial (888) 718-4534 with any questions!